If you're a bar owner or operator looking to increase your revenue on your quieter nights, Idiotopia can help. We work hand in hand with bars and clubs wishing to do just that. Specialising in events aimed at naturally quieter week nights, we aim to provide a complete solution to the problem of a mid-week closed or empty venue.
We can work on the identity of the event you want to host and help identify the demographic and how to reach them within your budget. We have worked on campaigns involving radio advertising, SMS marketing and use of social networking sites to create 'talk' around your event. We take care of the traditional methods as well by creating a promotions team in your area distributing flyers and invitations.
Before the night, we can dress your venue if required and help set up, any special equipment or requirements your event may have.
On the night, Idiotopia will be there to run your box office tightly, ensure the music and entertainment is tip top and co-ordinate any special activities that are part of the line-up.
Financially we work by taking a percentage of covers collected on the door and/or a share of bar revenue. Our tariff is of course open to discussion and will depend and scale, on the success of the night.

Student nights are a great way of creating an extra revenue stream on off-peak nights. It's no great secret that our country's students expect and tend to go out when the prices are lower. Of course this isn't feasible on the weekend.
In our opinion, a great deal of care and attention is needed when starting a night aimed at students. Competition is always high and a misplaced campaign can result in a night's success being impared for the rest of the academic year. We've seen some terrible efforts over the years from operators involving underhanded practises and and inappropriate sloppy entertainment. This is simply due to lack of understanding.
We understand this market, the way that personal communication influences footfall and mainly, the sort of atmosphere, entertainment and value, this demographic now expects.
Novel, fun and as popular as ever, speed dating can introduce new potential customers to your venue on a night when it would naturally be quiet.
Uptake is still increasing with individuals becoming disillusioned with conventional methods of meeting potential partners. Speed Dating is also considered a lot of fun,
We have experience in organising broad spectrum speed dating events as well as dating for specialist groups. We've help events for doctors and lawyers, public service staff and teachers.
Combined with an after party, Speed dating can provide a low maintenance additional revenue to your venue, boosting your weekly totals and introducing new visitors to your venue.